Hiding your best WooCommerce reviews on product pages is like keeping your top salespeople in the back room. When reviews are scattered or hidden, most visitors never see them — and that means missed trust and sales. Showing reviews on your homepage and other key pages gives visitors immediate social proof, increasing confidence and conversions.
TL;DR: The easiest way to display WooCommerce reviews anywhere on your site is Smash Balloon’s Reviews Feed Pro. It detects your products automatically and lets you add review feeds to pages, sidebars, or site templates — no coding required.
Why show WooCommerce reviews sitewide?
– Build trust right away — real feedback appears as soon as visitors arrive.
– Increase conversions with social proof — reviews often beat product copy.
– Prevent great reviews from going unnoticed when visitors don’t reach product pages.
– Reach visitors across the site — homepage, landing pages, sidebars, footers.
– Use reviews strategically — filter by product, category, or tag to match different audiences.
What you’ll need
– Active WooCommerce store with reviews enabled (WooCommerce » Settings » Products » Enable reviews).
– Smash Balloon Reviews Feed Pro to pull WooCommerce reviews (free version is limited; Pro supports WooCommerce).
Step 1: Install and activate Reviews Feed Pro
– Buy and download Reviews Feed Pro from Smash Balloon and copy your license key.
– In WordPress admin go to Plugins » Add New » Upload Plugin, upload the ZIP, Install Now, and Activate.
– Enter your license key when prompted and Save Changes.
Step 2: Create your first WooCommerce review feed
– Go to Reviews Feed » All Feeds and click Add New.
– Click Add Source and choose WooCommerce. Reviews Feed Pro auto-detects your store and connects without API keys.
– Choose reviews to include: Individual Products (by name or SKU), Categories (entire product categories), or Tags (product tag groups).
– Name the source descriptively (e.g., “Best Sellers Reviews”) and Finish. The plugin pulls the selected reviews into a new feed.
Step 3: Customize the feed design
– The plugin opens a live customizer with a real-time preview.
– Layout options: Carousel (sliding), Grid, Masonry, Simple Cards, Single Review. Choose what fits your page.
– Layout controls: spacing, number of reviews per device, breakpoints, columns/rows, loop vs rewind, slide interval, navigation arrows/dots, and autoplay.
– Customize header: enable heading (e.g., “What Our Customers Say”), edit content, size, and color to match your site.
– Customize reviews section: Post Style (Boxed or Regular), show/hide reviewer name, star rating, date, review text, images/videos; edit colors, fonts, padding, and margins.
– Add Load More button if your feed has many reviews.
– Preview on desktop, tablet, and mobile, then Save.
Pro tip: Update your Privacy Policy to mention that you display customer reviews, since you’re handling user-generated data.
Step 4: Add multiple sources to one feed (optional)
– Inside the feed editor go to Settings » Source and click Add another Source to combine reviews from multiple products, categories, tags, or platforms.
– Useful combos: categories + top individual products, or Men’s + Women’s categories for a general testimonials page.
– Use the source popover to quickly see what’s linked to each feed. Consider enabling Moderation to filter which reviews appear.
Step 5: Display your review feed on the site
Placement matters — start on the homepage where most visitors land. Options:
– Add to a page using the Reviews Feed block
– In the customizer click Embed » Add to a Page, or copy the shortcode.
– In the block editor click +, add the Reviews Feed block, choose the feed, position it, then Publish/Update.
– Add reviews in sidebars and widget areas with a shortcode
– Click Embed and Copy the feed shortcode (or find it on Reviews Feed » All Feeds).
– Go to Appearance » Widgets, add a Shortcode block to the sidebar or footer, paste the shortcode, and Update.
– Add feeds sitewide using Full Site Editing (FSE)
– If your theme supports FSE, go to Appearance » Editor, open the template you want (header, footer, blog template, etc.), add the Reviews Feed block, and Save. This places reviews consistently across pages.
Bonus: Include Google, Facebook, and Yelp reviews
– Reviews Feed Pro supports Google, Facebook, and Yelp. You can create separate feeds for each or combine platform reviews with your WooCommerce reviews via multi-source feeds to boost cross-platform credibility.
Common FAQs
– Can I show reviews from specific products? Yes — choose Individual Products when creating the source and select by name or SKU.
– Do new reviews auto-appear? Yes — Reviews Feed Pro syncs with WooCommerce so new reviews are pulled automatically.
– Will short reviews appear? Yes; you can control content length and which elements are shown inside each review card.
– Can I display a review feed on multiple pages? Yes — use the block or shortcode on any page, widget area, or page builder module.
– Can I combine WooCommerce reviews with other platforms? Yes — multi-source feeds let you merge WooCommerce with Google, Facebook, Yelp, etc.
Next steps to grow your store
– Create a dedicated Reviews or Testimonials page.
– Add rotating testimonials or a coupon incentive for leaving reviews.
– Use reviews in landing pages and seasonal campaigns to increase conversions.
– Explore related guides on collecting more reviews, adding a reviews page, and using testimonials in landing pages.
Conclusion
Displaying WooCommerce reviews across your site is a simple, powerful way to increase trust and sales. Smash Balloon’s Reviews Feed Pro makes it easy to detect WooCommerce reviews, customize how they look, combine sources, and place feeds on any page or site template — all without coding. Set up a few strategic feeds (homepage, sidebar, and a testimonials page) and let social proof do the selling for you.